Digital Ganda

Youtube Made Additional Changes to the YouTube Partner Program, Tightens Rules On Channels To Be Monetized

YouTube Media Platform as tightens rules around what channels can be monetized and partnerships The additional changes will require channels to have 4,000 hours of annual viewing time and over 1,000 subscribers

In an effort to regain advertisers’ trust, YouTube is tightening the rules around its partner program and raising the requirements that a channel/creator must meet in order to monetize videos in what it says are “tough but necessary”.

This means it will be hard to apply and qualify for the YouTube Partner Program where you can make some good and effortless money when youtube plays Adverts on your videos.

In the Previous terms,  you needed 10,000 total views without any specific requirement for annual viewing hours to join the program. And now the creators must have tallied 4,000 hours of overall watch time on their channel within the past 12 months and have at least 1,000 subscribers.

The company announced the new changed in a blog post

"2017 marked a tough year for many of you, with several issues affecting our community and the revenue earned from advertising through the YouTube Partner Program (YPP). Despite those issues more creators than ever are earning a living on YouTube, with the number of channels making over six figures up over 40% year-over-year. In 2018, a major focus for everyone at YouTube is protecting our creator ecosystem and ensuring your revenue is more stable".

We’re making changes to address the issues that affected our community in 2017 so we can prevent bad actors from harming the inspiring and original creators around the world who make their living on YouTube. A big part of that effort will be strengthening our requirements for monetization so spammers, impersonators, and other bad actors can’t hurt our ecosystem or take advantage of you, while continuing to reward those who make our platform great.


The eligibility requirement for monetization to 4,000 hours of watchtime within the past 12 months and 1,000 subscribers. We’ve arrived at these new thresholds after thorough analysis and conversations with creators like you. They will allow us to significantly improve our ability to identify creators who contribute positively to the community and help drive more ad revenue to them (and away from bad actors). These higher standards will also help us prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.

On February 20th, 2018, we’ll also implement this threshold across existing channels on the platform, to allow for a 30 day grace period. On that date, channels with fewer than 1,000 subs or 4,000 watch hours will no longer be able to earn money on YouTube. When they reach 1,000 subs and 4,000 watch hours they will be automatically re-evaluated under strict criteria to ensure they comply with our policies. New channels will need to apply, and their application will be evaluated when they hit these milestones.

Though these changes will affect a significant number of channels, 99% of those affected were making less than $100 per year in the last year, with 90% earning less than $2.50 in the last month. Any of the channels who no longer meet this threshold will be paid what they’ve already earned based on our AdSense policies. After thoughtful consideration, we believe these are necessary compromises to protect our community.

Of course, size alone is not enough to determine whether a channel is suitable for monetization, so we’ll continue to use signals like community strikes, spam, and other abuse flags to ensure we’re protecting our creator community from bad actors. As we continue to protect our platform from abuse, we want to remind all of you to follow YouTube’s Community Guidelines, Monetization Basics & PoliciesTerms of Service, and Google AdSense program policies, as violating any of these may lead to removal from the YouTube Partner Program.

While this change will tackle the potential abuse of a large but disparate group of smaller channels, we also know that the bad action of a single, large channel can also have an impact on the community and how advertisers view YouTube. We'll be working to schedule conversations with our creators in the months ahead so we can hear your thoughts and ideas and what more we can do to tackle that challenge.

One of YouTube’s core values is to provide anyone the opportunity to earn money from a thriving channel, and while our policies will evolve over time, our commitment to that value remains. Those of you who want more details around this change, or haven’t yet reached this new 4,000 hour/1,000 subscriber threshold can continue to benefit from our Creator Academy, our Help Center, and all the resources on the Creator Site to grow your channels.

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